Project
Show your true colors
Summary
Produce a product launch film for MTV and Happy Plugs joint venture. The product is branded in LGBT cause by donating 5% net income to American International Gay & Lesbian Human Rights Commission.
My role
Art Director
Post-production
The team
Andreas Sjövall (Creative Director)
Maria Sandström (Art Director)
Pescatore (Production)
Clara Tägtström (Director)
Johannes Helje (Dop)
Magnus Rabell (3d)
Soheill Deriss and Maria Sandström acting agency (MTV) between the production company (Pescatore) and the client (Happy Plugs).
To fit the demographic of both clients reach, we chose the production company Pescatore with their Director Clara Tägström to produce these films. We ran the ads on air on MTV's channels as well paid social.