Project
Reflect your world
Summary
Positioning One Plus X phone, already well known and popular in china, to a global audience communicating a world phone with its origins in China. The launch film was shot in Stockholm, Hong Kong, Shenzhen and Los Angeles with a concept of X reflecting the users world.
My role
Art Director
Photographer / Film
Film Director
Post-production
The team
Seventy Agency
Jacob Fant (Project manager)
David Levin (Head of concept)
Claes Lind (Photographer)
Claes Lind (3d)
Carl Bramberg (3d)
Claes Lind (Music Mix)
Production film
Soheill developed together with David Levin the X concept reflecting the user in their environment. The concept applied all marketing, social and launch events.
Production Photos
Hong Kong locations
